The Henry Ford
Henry Ford Museum Greenfield Village IMAX Theatre Benson Ford Research Center Ford Rouge Factory Tour
   

January 2008 Pic of the Month
Advertising the Ford Model T

This quarter-page advertisement, featuring the logo of a winged pyramid, was typical of Ford Motor Company advertisements from 1911 through 1915. Consisting entirely of text, it emphasized price: by making only one type of car, the company kept the product affordable. With its bold border and use of empty space around the text, this ad stands out from the others on the page. It ran on June 12, 1912, in the Horseless Age magazine.  ID.64.167.19.465

Close Window

 

Copyright © 2014 The Henry Ford
The Henry Ford is an AAM accredited institution. The complex is an independent, non-profit, educational
institution not affiliated with the Ford Motor Company or the Ford Foundation.