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Selling
the Product:
As
the Detroit Publishing Company’s products expanded,
the company sought new markets to increase sales.
It marketed its prints, postcards, and lantern slides
to libraries and schools for use both as decoration and
for educational programming. It offered its services
to companies to create sales literature, product catalogues,
and promotional material, and produced souvenirs for the
growing tourist industry.
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to a subsection:
Company Founders | The
Early Years | Photographers
| Selling the Product | Products
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Viewing
projected images of postcards and lantern slides was a popular
pastime. Little “Phostint” Journeys
for Tourists, Educators, Fireside Travelers and Users of
Projection Lanterns, 1912, lists thirty-five postcard
sets, such as “New York City, Notable Buildings and
Bridges” and “The Quaker City.”
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Accession
ID # 37.102.56 |
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Copyright
© 2002
The Henry Ford Last
Updated:
01/15/2003
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