From the News Bureau
FORD DIVISION of Ford Motor Company
FOR RELEASE MONDAY PM'S, APRIL 13, 1964

Ford's lively new Mustang combines the styling and features of expensive foreign cars with an American mass-production price, compact economy and traditional Ford quality. Mustang convertibles and hardtops in the new car line feature bucket seats and molded nylon carpeting as standard equipment, with a full-width seat in the rear. Options for the performance-minded include a selection of three V-8 engines with up to 271 horsepower along with 4-speed manual or 3-speed automatic transmission. Luxury options include a center console, power steering and brakes, and air conditioning. The standard hardtop model -- equipped with an economical six-cylinder engine -- will be priced with many economy cars. The new Mustang will be introduced by Ford dealers Friday, April 17.

Ford's new Mustang actually is three cars in one, according to Lee A. Iacocca, Ford Motor Company vice president and Ford Division general manager. Starting with the economical, fun-to-drive basic Mustang, the buyer may select options to give him a sports car for street or competition use, or a luxury car geared to either economy or performance. Standard Mustang equipment in both hardtops and convertibles include bucket seats and molded nylon carpeting with a full-width seat in the rear. Options include a selection of three V-8 engines with up to 271 horsepower; 4-speed manual or 3-speed automatic transmission, handling package, center console, power brakes and steering, and air conditioning. Luxury options include a center console, power steering and brakes, and air conditioning. The new Mustang will be introduced by Ford dealers Friday, April 17.

Aimed at the fast-growing dimension in American Motoring -- driving for pleasure -- the new Mustang from the Ford Division of Ford Motor Company offers the practicality of a back seat and adequate trunk space in a car comparable in size to the classic two-passenger Thunderbird. Mustang convertible and hardtop models feature -- as standard equipment -- such sports and luxury features as bucket seats, molded nylon carpeting, floor-mounted shift for both manual and automatic transmissions, all-vinyl interior, padded instrument panel, curved side glass and full wheel covers. The new Mustang will be introduced by Ford dealers Friday, April 17.

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