Sustainability Report 2017/18
In line with our expansion to be an automotive and mobility company, our long-term vision is not just about selling more cars. It’s about making people’s lives better with the freedom to move.
Our business model positions us to lead in areas with huge potential to revolutionize how people move – more efficiently and sustainably.
To become the world’s most trusted mobility company, designing smart vehicles for a smart world.
To provide products and services that help create a better world and facilitate freedom of movement.
To not just lower our footprint, but to develop product innovations that have a positive contribution to society.
We’re prioritizing the strengths that differentiate us and help us stand out:
Cars
SUVs
Trucks
Electric Vehiclesby investing in our core business of:
Designing
Manufacturing
Marketing
Financing
ServicingWe’re pursuing emerging opportunities in key areas by driving innovation at every level.
Electrification
Autonomous Vehicles
Mobility Services and Solutions
Our strategy reflects the rapidly changing world around us. It recognizes seismic shifts in lifestyles, aspirations and global trends, as well as major challenges facing all of us, and the emerging technologies, such as electrification and autonomous vehicles, that can help address them.
Rapidly Growing Cities
Shifting Lifestyles, Aspirations and Consumer Trends
Climate Change
Digitization and the Sharing Economy
Congestion
Air Quality Concerns
We are focused on delivering our Ford Smart Mobility plan, providing solutions such as on-demand ride sharing to complement mass transit and continuing to invest in advanced vehicle technologies.
We continue to produce high-quality, smart, clean and safe vehicles that delight our customers, by pursuing fuel economy improvements, electrification, lightweighting, alternative fuels, sustainable materials and safety excellence.
We have comprehensive programs in place to help us reduce energy and water use, greenhouse gas emissions and waste to landfill.
We aim to protect human rights, build supplier capacity, assess compliance, and improve the transparency of our mineral sourcing. We’re also working to reduce our collective environmental footprint, build understanding of carbon and water footprints, and source from diverse suppliers.
The safety of our people is always a priority of the utmost importance. We will always target zero fatalities and serious injuries. We aim to drive continuous improvements and improve employee health.