BRENTWOOD, Essex, June 8, 2009 – Ford has supplied more than 1,600 vehicles to Avis as part of an innovative new daily rental service Avis is providing for BAE Systems.
Ford delivered more than 1,600 Ford Focus models to the rental fleet as well as a number of Ford Fiesta and Ford Mondeo vehicles. Avis is managing the operation through five BAE locations and three newly opened rental stations in Southampton, Leicester and Barrow-in-Furness.
The entire fleet of Ford cars was supplied and delivered within just two weeks to ensure the contract started on time.
Anthony Ainsworth, Avis UK sales director, said: “The quality and age of rental vehicles is a key part of the contract terms and conditions. Avis is delivering on these commitments with the help of Ford and the Ford Focus, which BAE Systems has told us is a very popular car with its staff.”
Kevin Griffin, director of fleet operations, said: “Rental business continues to play a key role in our strategy as it provides excellent product exposure that generates hundreds of additional sales. Providing cars to Avis and BAE Systems demonstrates how this works in practice in the corporate rental market.”
Note to editors:
BAE Systems is a leading global defence, security and aerospace company delivering a full range of products and services for air, land and naval forces, as well as advanced electronics, security, information technology solutions and customer support services. With approximately 105,000 employees worldwide, BAE Systems' sales exceeded £18.5 billion (US $34.4 billion) in 2008.