July sales up 47%; Ford's year-to-date sales up 2% despite declining market
July Highlights:
- Market share increased for ninth consecutive month
- Overall sales up 47% compared to last July
- Ford Fusion sales rose 48%
- Ford Mustang sales increased 45%
- Ford Escape sales up 131%
- Ford Explorer sales jump 62%
- Ford Flex sales rose 59%
- Ford Edge sales increase 49%
- Ford F-Series sales increased 65%
- Ford Escape, Edge, Flex, Ranger and F-Series all achieved best July on record
- Lincoln MKZ sales rose 68%
OAKVILLE, Ontario, August 4, 2009 – For the second month in a row, Ford Motor Company of Canada, Limited is the top-selling automaker in the country.
Ford of Canada continues to beat the industry trend by bringing in July sales that were 47.4 per cent higher than the same month last year and by increasing market share for nine consecutive months. Total year-to-date sales for Ford in Canada are 2.3 per cent higher than at the same time last year.
"People are noticing a difference at Ford and we'll stay focused on what matters most to consumers," said David Mondragon, president and CEO, Ford of Canada. "A recently-released quality study places Ford at the top of the industry – that strength in quality, along with leading fuel economy and compelling value continues to draw customers to our showrooms."
The July results were driven by strong sales of products across the lineup including the Ford Fusion, Mustang, Escape, Flex, F-Series and Lincoln MKX.
The all-new 2010 Ford Taurus, an upscale, tech-savvy, full-size sedan, will soon be available at dealers to help further build Ford's sales momentum along with the continuation of the Drive One Challenge. Ford is inviting consumers to test drive a new Ford or Lincoln vehicle – and if they decide to purchase a qualifying competitive vehicle from another manufacturer, they will receive $100 from Ford.
Ford Motor Company of Canada, Limited
July 2009 Vehicle Sales
Total Vehicles | 2009 | 2008 | % Change | |||
July | 26,788 | 18,171 | 47.4 | |||
January - July | 134,781 | 131,702 | 2.3 | |||
Total Cars | ||||||
July | 5120 | 4617 | 10.9 | |||
January - July | 30,974 | 33,563 | -7.7 | |||
Total Trucks | ||||||
July | 21,668 | 13,554 | 59.9 | |||
January - July | 103,807 | 98,139 | 5.8 |