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SEVEN FORD RACING PERSONALITIES AT THE CORE OF A NEW ONLINE “I’M DRIVING ONE” CAMPAIGN

Ford’s Drive One campaign has proven to be a successful marketing initiative that has helped draw attention to new Ford cars and trucks and showcasing the company’s innovative technology. This week, Ford Racing launches its own version of the campaign, ‘I’m Driving One,’ that will make its debut online on various Ford, team and driver websites.

September 24, 2008