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Ratings of control or influence reflect Ford's contribution to an issue through its operations and product offerings. Factors that can reduce Ford's control or influence include, among other things, technology limitations, costs and consumer demand.
Definition of issue
Ford's U.S. cost to provide health care coverage for current employees; health care and pension for retirees; Ford's participation in health care public policy formulation. Significant competitive issue as foreign manufacturers in U.S. have few retirees; may not provide health care to employees in home markets.
Comments
High concern to investors; increasing awareness/concern to customers. Not a significant concern to NGOs/multi-stakeholder.
Trend from previous analysis
Same position
Level of control or influence
Medium