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Materiality Matrix

Click on the boxes in the navigator to explore each level and click on individual issues to see details.

Ratings of control or influence reflect Ford's contribution to an issue through its operations and product offerings. Factors that can reduce Ford's control or influence include, among other things, technology limitations, costs and consumer demand.

High Current or Potential Impact on Company
High Concern to Stakeholders

Clean/Alternative Fuels

Definition of issue

Biofuels, including infrastructure, fuel availability and cost; also fuel quality needed to support cleaner emissions.

Comments

Increasingly important to Ford; customers interested in practicalities.

Trend from previous analysis

N/A

Level of control or influence

Medium