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The Ford Road Safety Youth Council (RSYC) made the rounds at various Ford and Mazda dealerships from March 10 to 19 as part of Ford’s Pre-Holy Week Road Safety Campaign.
These are the latest efforts in Ford’s long-standing initiative to promote responsible driving, and general road safety for the motoring public.
The RSYC, along with Ford Philippines employee volunteers, also stationed themselves at the busy southbound Shell S-LEX last March 15 to distribute Ford Road Safety stickers, Ford Road Safety cards, flyers, and exciting Ford merchandise to customers and passersby. Ford Road Safety coloring books and storybooks specifically designed for children were also handed out to kids. By the day’s end, the volunteers were able to successfully place the Ford Road Safety sticker on over 600 vehicles.
The Ford RSYC is composed of students from various high schools and universities in Metro Manila. With an initial membership of 15 student volunteers, the RSYC currently has a membership of almost 2,000 student ambassadors from 56 schools who take part in educating the youth regarding road safety.
Ford Philippines, a leader in the automotive industry, manufactures Ford and Mazda vehicles and Ford engines for both the domestic and export markets that include the ASEAN region, South Africa and Taiwan. Celebrating its 10th Anniversary in September 2007, Ford Philippines remains to be the only volume exporter of completely built up vehicles from the Philippines with vehicle exports reaching its 50,000th mark. It has established its state-of-the-art assembly plant at the Greenfield Automotive Park, Sta. Rosa, Laguna, where it recently launched a Flexible Fuel Vehicle (FFV) engine facility. Ford also supports the Philippine Solar Car Challenge Society, Inc. which has developed SINAG, the first Philippine Solar Car that successfully completed the World Solar Car Race in Australia last October 2007. For more information, you may visit www.ford.com.ph