Financial Health

2013 Sales and Highlights

Business Unit	2013 Wholesales (in thousands)	Percent change from 2012	2013 Highlights
North America	3,088	+11%	In the United States, our market share was up 0.5 percentage points to 15.7% of the industry. Ford was the number-one selling brand of utilities in America for the third straight year. Our F-Series was America’s best-selling truck for the 37^th year.
South America	538	+8%	We introduced global products, such as the Focus, with additional global products to come.
Europe	1,360	+1%	Ford was again the second best-selling car brand in the traditional 19 markets we tracked in Europe. Britain and Germany were our highest-volume markets.
Asia Pacific Africa	1,344	+30%	We had highly successful launches of our all-new Kuga and EcoSport small utilities.