Sustainability 2011/12

People

Data

Engagement and Community

A. Employee Satisfaction, Pulse Survey

Percent satisfied

  2006 2007 2008 2009 2010 2011
Employee Satisfaction Index 62 64 66 68 68 69
Company Success Mindset 82 82 85 85 84 84
Management Commitment to Diversity 76 77 80 81 82 82
Overcoming Workplace Obstacles 58 60 62 64 62 63

Notes to Data

In 2006, the Pulse survey was changed to incorporate new dimensions. While there was no change to the number or content of the existing 55 core questions asked on Pulse, they were realigned into eight revised dimensions. These changes were made because the revised dimensions are better focused on current business priorities and can provide a framework for more focused feedback and action planning. In addition, the revised Employee Satisfaction Index can be benchmarked externally; none of the prior 13 dimensions could be benchmarked outside the Company.

Employee Satisfaction Index continues an 8-year trend of scores equal to or better than prior year. Management Commitment to Diversity continues a 5-year trend of scores equal to or better than prior year.

B. Overall Dealer Attitude

Relative ranking on a scale of 1–100 percent

  2006 2007 2008 2009 2010 2011
Ford (winter/summer score) 64/64 64/69 69/68 71/80 83/85 84/82
Lincoln Mercury (winter/summer score) 64/62 64/66 66/64 66/71 71/62 61/64
Industry (winter/summer score) 71/70 70/72 73/72 70/74 75/78 80/81

Notes to Data

Overall dealer attitude is measured by the National Automobile Dealer Association (NADA) Dealer Attitude Survey. Scores are for the summer and winter respectively of the year noted.

Analysis

Approximately 67 percent of our dealers provided feedback through the Summer 2011 NADA survey process. We showed notable improvement in many areas in this survey, including in our Regional Sales, Service and Parts Personnel rankings.

C. Employment by Business Unit

Average number of people employed

  2006 2007 2008 2009 2010 2011
Total 283,000 246,000 213,483 176,783 165,489 165,968
Automotive 270,000 235,000 203,316 168,610 158,470 159,540
Financial Services 13,000 11,000 10,167 8,173 7,019 6,428
  • Reported to regulatory authorities

Notes to Data

These employee numbers do not include dealer personnel; 2009 employee numbers have been adjusted to reflect the new accounting standard on the deconsolidation of many of our variable interest entities.

D. Total Purchases from Minority-owned Businesses – United States

$ billion

2006 2007 2008 2009 2010 2011
3.7 4.2 3.3 2.7 3.8 5.1

Notes to Data

From 2003 to 2007, purchases from non-minority, women-owned businesses were included within total purchases from all minority suppliers. Beginning in 2008, we provided separate data for women-owned businesses, which accounted in part for the reduced amount of purchases in 2008.

Analysis

In 2011, Ford purchased $5.08 billion in goods and services from approximately 250 minority-owned suppliers and $1.06 million in goods and services from more than 150 women-owned businesses. Our 2011 results were an improvement over 2010, exceeding our sourcing goals for both minority- and women-owned suppliers.

E. Total Purchases from Women-owned Businesses – United States

$ billion

2008 2009 2010 2011
0.763 0.539 0.866 1.06

Notes to Data

From 2003 to 2007, purchases from non-minority, women-owned businesses were included within total purchases from all minority suppliers. In 2008, we began breaking out separate data for purchases from non-minority, women-owned businesses.

Analysis

In 2011, Ford purchased $5.08 billion in goods and services from approximately 250 minority-owned suppliers and $1.06 million in goods and services from more than 150 women-owned businesses. Our 2011 results were an improvement over 2010, exceeding our sourcing goals for both minority- and women-owned suppliers.

F. U.S. Employment of Minority-group Personnel and Women at Year-end

Percent

  2006 2007 2008 2009 2010 2011
Minority-group personnel – total 25 24 24 24 24 24
Minority-group personnel – salaried 23 24 23 23 22 22
Minority-group personnel – hourly 26 24 24 24 25 25
Women – total 23 23 23 23 22 22
Women – salaried 31 32 32 31 29 28
Women – hourly 19 17 18 17 18 18
  • Reported to regulatory authorities

Notes to Data

To align with the 2003–2007 reported data, 2008 data has been modified to reflect the total Company. Previously, 2008 data reported Ford Automotive data only.

G. Charitable Contributions

$ million

  2006 2007 2008 2009 2010 2011
Total 83 54 49 29 29 30
Ford Motor Company Fund 58 37 33 20 19 20
Corporate 25 17 16 9 10 10

H. Volunteer Corps

Thousand volunteer hours

2006 2007 2008 2009 2010 2011
80 86 100 100 112 110

Notes to Data

The Ford Volunteer Corps was founded in 2005, and 2006 is the first year data are available. However, volunteerism and community service have long been a part of Ford’s culture, and these efforts were formalized in 1997 with the creation of the 16-hour Community Service Program.