March Highlights:
- Overall vehicle sales were up 29%
- Overall car sales increased 19%
- Overall truck sales rose 32%
- Ford Focus sales increased 4%
- Ford Fusion sales were up 46%
- Ford Taurus sales jumped 230%
- Ford Escape sales rose 51%
- Ford Edge sales increased 48%
- Ford Ranger sales were up 28%
- Ford F-150 sales rose 52%
- Lincoln MKZ sales increased 97%
- Lincoln MKX sales were up 119%
- Overall Lincoln sales increased 110%
OAKVILLE, Ontario, April 1, 2010 – Ford Motor Company of Canada, Limited is the top-selling auto manufacturer in the country for the month of March and for the first quarter. Ford of Canada sold 22,018 units which represents an increase of 29.1 per cent compared to last March. Results were led by strong Taurus and F-150 sales which saw an increase of 230.2 per cent and 51.8 per cent, respectively. First quarter sales totaled 51,491, up 29.2 per cent compared to the same period last year.
"Sales crowns are nice to have but we remain focused on sustainable growth by delivering what customers want and value," said David Mondragon, president and CEO, Ford of Canada. "Our results in March show that we were strong across the lineup in car, crossover and truck sales."
In March, overall car sales jumped 19.4 per cent led by strong sales of the Ford Taurus and Fusion. Total CUV and SUV sales increased 33.3 per cent with Ford Edge and Escape leading the way. And overall truck sales were up 32 per cent with Ford F-150 showing positive results compared to last year.
In addition, total Lincoln sales in March rose 109.5 per cent with MKX sales up 118.5 per cent and MKZ sales increasing 97.4 per cent. With the introduction of the newest hybrid, the 2011 Lincoln MKZ Hybrid will be the most fuel-efficient luxury car in North America.
"Ford is committed to delivering the freshest showroom in the industry and our new products are driving our sales success," said Mondragon. "With new products like the 2011 Ford Fiesta, Edge and Super Duty, our lineup will have something for everyone."
Ford Motor Company of Canada, Limited
March 2010 Vehicle Sales
|
| 2010 | 2009 | % Change |
| Total Vehicles |
|
|
|
| March | 22,018 | 17,055 | 29.1 |
| January – March | 51,491 | 39,857 | 29.2 |
| Total Cars |
|
|
|
| March | 4,753 | 3,980 | 19.4 |
| January – March | 10,495 | 8,425 | 24.6 |
| Total Trucks |
|
|
|
| March | 17,265 | 13,075 | 32.0 |
| January – March | 40,996 | 31,432 | 30.4 |
April 1, 2010