Case Studies

Dearborn Development Center

In June 2006, Ford Motor Company unveiled one of the automotive industry's most advanced test tracks. Dubbed the Dearborn Development Center, this $43 million transformation of the Company's historic proving ground represents a key part of Ford's Way Forward turnaround plan.

Driving Skills for Life

Established in 2003 by Ford, the Governors Highway Safety Association and a panel of safety experts, Driving Skills for Life is a program that helps youngsters develop the skills necessary for safe driving, beyond what they learn in standard driver education programs.

The Volvo S80

Ford and Volvo have been working together closely to develop innovative new safety technologies. Many of these technologies are now available for the first time on the all-new Volvo S80, which has been completely redesigned for the 2007 model year and boasts an impressive array of new or upgraded accident avoidance and occupant protection safety systems.

Rollover Crashes and Roof Strength

Unlike front and side crashes, which can vary greatly in severity from minor to major, rollovers, by definition, tend to be severe crashes because of the energy required to roll a vehicle over. Due to their severity, rollovers account for about one-third of all crash fatalities, even though they account for less than 10 percent of all crashes.

Pedestrian Safety – The Jaguar XK150

In 2006, Jaguar received the Traffic Safety Achievement Award in the Automaker Category from the World Traffic Safety Symposium for the new Jaguar XK's Pedestrian Impact Safety System.