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Ford Sustainability Report 2006/7

Materiality Matrix

Ratings of control or influence reflect Ford's contribution to an issue through its operations and product offerings. Factors that can reduce Ford's control or influence include, among other things, technology limitations, costs and consumer demand.

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Matrix Navigator
Low Impact High Concern Medium Impact High Concern High Impact High Concern
Low Impact Medium Concern Medium Impact Medium Concern High Impact Medium Concern
Low Impact Low Concern Medium Impact Low Concern High Impact Low Concern

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Materials use

Definition of issue Cradle-to-cradle approach; use of renewable, recycled, recyclable materials.
Comments Increased interest within Ford, perhaps due to business opportunities in closing loops.
Trend from previous analysis Increased in importance to Ford
Level of control or influence *** High
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Using the matrix

Click on boxes in the navigator to explore each level and click on individual issues to see details.