Ford is focused on accelerating the development of new products that customers want and value. From fun-to-drive, fuel-efficient cars to versatile, capable utility vehicles and tough, durable trucks that work harder and last longer, Ford offers a full line of high-quality products with global appeal. View some of our product highlights below. For more information about our products, download our most recent annual report.

Small Car Segment
With small cars like Fiesta and Focus in the U.S. and globally, Ford is transforming its product portfolio for a high-tech, fuel efficient future.

Designed and engineered for global appeal, Ford’s new smaller vehicles are no longer basic transportation solutions. Instead, they are expressive, sophisticated cars that customers desire and value.





Trucks
The most extensive powertrain overhaul in the 62-year history of F-Series trucks– delivering best-in-class performance, fuel economy, capability, durability and reliability – helped power Ford to the top of the automotive industry.

In 2010, The F-Series was the best-selling truck in America for the 34th year in a row and the best-selling vehicle – car or truck – for the 29th year in a row.

Now on the horizon for 180 global markets is the all-new Ranger. The latest in a wave of global products driven by the One Ford strategy, Ranger has been transformed to establish true pickup truck leadership. The compact pickup, designed and engineered in Australia, is based on a new global compact truck platform.



Utility Vehicles
Ford’s commitment to outstanding fuel economy, head-turning style and customer-focused technology is displayed throughout our lineup of utility vehicles and fuel economy for each product is either segment leading or among the leaders.