JANUARY 28 FORD E-NEWS

Listen to this report as a soundclip (right-click to download - 5.1 Mb - 2:46 time) January 28, 2009
 
Ford strengthens global marketing function to deliver "One Ford" vision
Elena Ford has been named to lead Global Marketing, Sales and Service Operations, a newly-formed organization responsible for implementing the company’s “One Ford” marketing vision. The organizational change was made to integrate and drive a more consistent and compelling connection with customers around the world, while better leveraging the company's global assets and capabilities. Creation of this new office follows the consolidation of Ford’s global product development activities in 2006 and global purchasing operations in 2008, and reflects the company's aggressive move to bring new global vehicles to market. The new Ford Focus global small car will be the first vehicle to benefit from global coordination when introduced in 2010.  more...
Mark Truby  |  mtruby@ford.com  |  313-323-0539
Marcey Evans  |  mevans13@ford.com  |  313-322-9211
 
Fusion Hybrid’s Class-Leading Fuel Efficiency Earns Highest Available Tax Credit
Buyers of a new 2010 Fusion Hybrid or Mercury Milan this year will qualify for the $3,400 federal tax credit, the highest credit amount ever offered for hybrids purchased or placed in service after Dec. 31, 2005. Fusion Hybrid’s class-leading 41 mpg rating in the city and 36 mpg on the highway, which tops Toyota Camry Hybrid by 8 mpg in the city and 2 mpg in the highway, helped Fusion garner the credit, which is based on a vehicle’s potential fuel efficiency. To deliver 700-plus miles on a single tank of gas, Fusion Hybrid travels up to 47 miles per hour in pure electric mode, faster than all other hybrids currently on the road.  more...
Alan Hall  |  ahall32@ford.com  |  313-594-3744
 
Ford Leads in Quality, Significance of Technology Patents
A new study by the world’s leading patent analyst, The Patent Board™, found that Ford Motor Company is ranked as an industry leader in the quality and significance of its technology patents. Praised for patented technologies closer to the cutting edge than competitors, Ford is using its technological innovation to drive for leadership in quality, safety, fuel efficiency and in-car connectivity.

The 2010 Ford Fusion and Fusion Hybrid have 119 patents, a record for Ford. For the Fusion Hybrid, teams of research scientists and engineers developed Ford-exclusive technologies that helped achieve a certified 41 mpg in the city, 8 mpg better than the Toyota Camry. Patents on the Fusion Hybrid include technologies such as Ford’s new-generation hybrid powertrain and SmartGauge with EcoGuide digital instrument cluster that helps coach drivers to achieve better fuel efficiency.   more...
Wes Sherwood  |  wsherwoo@ford.com  |  313-390-5660
 

###

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 224,000 employees and about 90 plants worldwide, the company's core and affiliated automotive brands include Ford, Lincoln, Mercury, Volvo and Mazda. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford's products, please visit www.ford.com.